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Date : 1998-06-25

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Rating : 4.5

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Tested Advertising Methods 5th Edition Prentice Hall ~ Tested Advertising Methods 5th Edition Prentice Hall Business Classics Caples Hahn on FREE shipping on qualifying offers A legend in advertising for more than 60 years John Caples still serves as a guide to generations of creative marketing people Now his classic work on how to create successful advertising has been updated by respected advertising consultant Fred Hahn

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Tested Advertising Methods AbeBooks ~ Tested Advertising Methods by John Caples and a great selection of related books art and collectibles available now at Tested Advertising Methods 5th Edition Prentice Hall Business Classics Caples Hahn Published by Prentice Hall ISBN 10 0130957011 ISBN 13 9780130957016 Used Softcover

Tested Advertising Methods book by John Caples 3 ~ A legend in advertising for more than 60 years John Caples still serves as a guide to generations of creative marketing people Now his classic work on how to create successful advertising has been updated by respected advertising consultant Fred Hahn It retains all the clarity candid analysis timetested experience and invaluable award

Tested Advertising Methods John Caples Fred E Hahn ~ Here are all the proven selling techniques to remove the guesswork from advertising making it a science of sure results From writing the headline to making the finding the right appeal to putting it into your selling layouts to conducting practical affordable testing Caples shows you step by step how to make all your advertising successful

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